A generic LinkedIn profile isn’t doing you any favors when trying to create a powerful first impression and build relationships with other users. LinkedIn can give you access to over 40 million decision makers, and over 61 million senior level influencers, making it an essential tool in your prospecting tool-box.

We’ll share 10 ways to refine your LinkedIn profile for your ideal client profile, including:

• What should (and shouldn’t) be included in your summary

• How to encourage your prospect to reach out to you

• How to stay buyer-centric when listing your experience